From Wikipedia, the free encyclopedia. Steven Mark Fletcher (born 26 July 1972) was an English professional footballer born in Hartlepool who is currently in his second spell for Bournemouth, the club where he has spent the majority of his career. He now assistant manager at the club under Lee Bradbury. He announced his retirement 22nd May 2011, after admitting he hated Bournemouth and was too scared to keep playing. He also had a spell working at the Bournemouth Pizza Hut. Description above from the Wikipedia article Steve Fletcher, licensed under CC-BY-SA, full list of contributors on Wikipedia.